NIVEA MEN and Double Tap crafted an exclusive experience for Matchfit Soccer, The Dutch Goalkeeper, and Eman SV2 to be at the heart of Spain at the Santiago Bernabéu Stadium for the match between Real Madrid and Celta de Vigo.
NIVEA MEN treated Matchfit Soccer and The Dutch Goalkeeper to a VIP Experience that set this event apart from any regular match day. This included some of the best seats in the stadium, offering views of all the action, along with access to exclusive areas of the stadium.
Eman SV2 also participated in this activation, though his experience occurred on a different day. Upon landing in Madrid, NIVEA MEN had a nice hotel booked for him and he was gifted some of NIVEA’s products. After settling in, he headed to the VIP Area of the stadium, to truly soak up all the pre-match vibe and get ready for the main event, which didn’t disappoint either - a last-minute goal never does!
As part of their match-day experience, Matchfit Soccer and The Dutch Goalkeeper went on a tour of the stadium, which allowed them to access the pitch, touch the grass, film their content and even step into the home side’s locker rooms, so they had an insight to the preparation of the elite players before the game.
And to top off the NIVEA MEN trip, the guys had the opportunity to meet Roberto Carlos, the Brazilian legend whose contributions to Real Madrid and the world of football have secured him a place as one of the game's greats.