Ten million followers. Mercedes Roa has surpassed 10 million followers on TikTok, becoming part of an exclusive club.
Just to have a reference, Mercedes' follower count surpasses 2023 London's population, listed at 9.7M. Or even New York City's, currently at 8M. The charisma, sense of humor, creativity, crazy football skills, and presence in the best football events were the key cogs to this massive achievement.
After 678 videos and almost 150M likes, Mercedes' journey has been one to remember. She was present at the 2022 FIFA World Cup in Qatar, and the UEFA Champions Final, hung out with the Mexican National Team and so many other memorable events.
We will recap the best, favorite, and most seen moments of the Mercedes' TikTok feed.
The first one
This magnificent journey started with the TikTok posted on February 22, 2020. Before all the tutorials, traveling, storytimes, and charasteric posts you would expect from Mercedes, she started as most users do, but in this case, you could already see the love and passion for the ball she had.
Again, we have the proof that sometimes something small is the start of an amazing adventure.
the First Million
It took only one month for Mercedes to have a TikTok that surpassed a million views.
Mercedes showcased her world-class skills and several ways to control the ball. The audience loved it right away, liking the video, commenting about her talent, and obviously, not being able to take their eyes off this TikTok.
From that moment, Mercedes proved that her content would be a fan favorite and there was still much to come...
When the world notices
Mercedes' impact was starting to be felt worldwide, the Mexican freestyler was on the way to stardom.
Top brands around the globe wanted to activate campaigns with Mercedes. They understood she was able to deliver unique content that was loved immediately by the audience.
Nike, Coca-Cola, and Corona were some of the names that teamed up with Mercedes. To exemplify this, LaLiga delivered their 2022 ball to Mercedes and she delivered a magnificent piece of content that was enjoyed over 450k times.
And still, the best was yet to come.
64/64
Have you ever dreamt of attending the FIFA World Cup?
Now, have you ever dreamt of going to ALL THE MATCHES IN A WORLD CUP?!
Mercedes lived something almost everybody dreams of. She went to the 64 matches of the 2022 FIFA World Cup, met world-class legends like David Beckham, and enjoyed everything that the host country offered.
There were only a few who could live this unique experience and Mercedes represented the whole Spanish-speaking culture around the globe.
This changed Mercedes's superstar status into "the chosen few", one of the unmissable content creators in football.
60M views ?!
Yes, 60 million views. 3.5 million likes, and almost 70k times saved.
Knowing her audience, and working her unique style, Mercedes gave a piece of unforgettable content. A simple, yet entertaining piece made people fall in love with it.
Enjoy the content, live all the emotions, and let us know how much you liked it!
taking center stage
A lot of content creators attend football matches, some others get exclusive access. But only the best in the world get to the center of the pitch for a UEFA Champions League Match.
During 2022 was invited by Just Eat Takeaways.com to be part of the central flag carrier campaign.
During the Real Madrid and Manchester City semi-final, she took the center of the pitch during the iconic UEFA Champions League anthem and waved the known match-ball flag while a sold-out Santiago Bernabeu stadium cheered.
Talk about making memories, right?
Raising the Cup
It is becoming a tradition for Mercedes to see the teams lifting the trophies.
And not just the regular experience any fan can live. Mercedes has been getting pitchside access, living the most exclusive experiences in the game, and letting all his following base live these unique moments.
CONCACAF Gold Cup, UEFA Champions League, Leagues Cup, Bundesliga Supercup, or FIFA World Cup. In most premier competitions that you can think of, Mercedes has been part of the key moments and has delivered the characteristic content that everybody loves.
Which competition do you think comes next?
Mercedes has been living the dream, but always giving back the best content to her audience, sharing these moments with this warm and familiar feeling with each Tiktok that gets posted. She has been giving us crazy tutorials and world-class skills that any baller would love to have.
The journey has been amazing, but there is still a lot left. If you're interested in partnering with Mercedes Roa, reach out to us and we'll get in touch.